How I work
How I work beyond screens and designs
I tend to start with the system behind the screen: who is involved, what can happen, what constraints exist and where the process can break.
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01
Understanding the system
I start with the people, business rules and workflow behind the interface.
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02
Define the states
Before designing screens, I map what can happen, who owns each step and what happens when things go wrong.
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03
Make decisions explicit
I document trade-offs so product, design and engineering can understand why something works the way it does.
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04
Design for the build
I hand off states, components, behaviours, edge cases and interactive prototypes rather than just static screens.
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05
Using AI in my workflow
I use AI for research preparation, sample data, exploration and a second pass on my thinking. Product decisions still come from the problem, the people using the product and the team building it.